The official statewide logo for the UC Master Food Preserver Program is the key building block of the program’s identity and the primary visual element that communicates who we are and what we do. The logo should never be color enhanced, outlined or altered in any way. All current logos and logo formats should be found and downloaded from the UC ANR branding toolkit, located under Program Logos and Templates.
Standard Logo
The standard logo for normal operational use is the simplified logo with no text, logo should be used in all smaller applications and uses including social media. Standard logo with full text is for use when it is not possible to include the UC ANR logo and/or connect back to the University or UC Cooperative Extension.
The UC Master Food Preserver and UC ANR logo:
Horizontal Logo:
Vertical Stacked Logo:
Secondary Logo
The UC Master Food Preserver Program shares one logo statewide. No secondary logos are permissible. All previously used county-based UC Master Food Preserver Program logos must no longer be visible to the public.
Support Group or Affiliated Organization
Co-branding of two logos is only permitted for University support groups and affiliated organizations as defined by UC Policy.
Any activities directly linked to the UC Master Food Preserver Program and for which UC Master Food Preserver volunteers are receiving volunteer hours must be branded and include the official UC Master Food Preserver Program statewide logo. For these events and/or activities the UC Master Food Preserver Program logo must be placed in the predominant location on all marketing materials and must be of equal or greater size than the support group or affiliated organization logo.
Quick Tips:
Do:
- Allow for ‘safe space’ around the logo
- Make the logo an adequate size
- Make legibility a priority
- If space does not allow for legibility, use no text option
Don’t
- Place logo on busy patterns or textured backgrounds
- Customize the logo
- Create your own UC Master Food Preserver Program logo
- Publish the logo smaller than .50 inches (150 px at 300 dpi, 36 px at 72 dpi)
Resources:
- UC Master Food Preserver Program Quick Style and Reference Guide (PDF)
- UC Master Food Preserver Program Logos
- UC ANR Logos
- UC ANR Branding Toolkit
Additional Resources:
Questions? Contact:
UC Master Food Preserver Program
ucmfp@ucanr.edu